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In a wanderlust like state.

Technology has advanced so rapidly in the last 15 years, which has created incredible opportunity for so many people all over the world, but are people really connecting?

As humans our desire gather and retrieve information to learn and grow will always be part of our genetic build. Such a spiked growth though in technological advancements has possibly led us down the garden path. Consuming and using of media and devices that allows humans to interact on a daily basis would lead us to believe that we are a better connected world, when in fact we can feel even more isolated than ever.

Devices that demand our attention can at as complete alienation for an example, having a conversation and being interrupted by a text or phone call stops interaction like a severing and artery. With everyone blogging, instagraming, tweeting, trolling and texting when is there time for just face-to-face…

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iTypewriter

iTypewriter

So, I am not sure you are stuck in the category of “kooky hipster”, but I believe this is an invention that is intriguing to most anyone who has an interest in weird, and silly technological inventions. This is for the person that has it all and just wants to show off just how hipster they are. If you are sitting in  a coffee shop, and you want to stand out and attract attention, this is the product for you.

According to the website, “The iTypewriter is a landscape iPad dock with mechanical hammers capped with a material similar to that used in the nibs of capacitive styluses. These align with the touch keys on your iPad and deliver a tiny electronic discharge to mimic your sticky little finger prods — sounds scary, but hopefully it’s not going to hammer holes into your precious iPad screen.”

If you watch the video, at first it will be hard not to chuckle at the ridiculousness of the product. But, then you start to think of all the people that you will meet just because they want to know what this 18th century contraption is that you have connected to your 21st century iProduct.

 

If you are still just like, “meh… I really do not know if I want these sticky hammers pounding at my iPad,” but you still want the hipsterness of being able to type on a typewriter, there is another product for you. The USB Typewriter (available on Etsy  ) is where the typewriter is only attached to the iPad via USB and electronically sends the information into the iPad as opposed to pounding it out mechanically onto the iPad.

So, whether you want to stand out as “that hipster”, or you just want to carry around a giant typewriter that connects to your iPad just because you can, this is one item you can add to your wall of interesting things you find on the internet.

iOS 7 Features

This video has some great information in it about the new Apple iOS 7 interface system. I have been considering upgrading to the beta version of this, but was unaware of the hype. After watching this video, you may even want to upgrade your system.

The new iOS system is very user friendly. It’s features are more appealing to the eye than in earlier systems with its new color pallet, translucency, and mission control. Mission Control is a very useful upgrade for the iPhone because it has most everything that you use all the time accessible with one easy swipe from the bottom of the screen. The new system of “Air Drop” allows you to send content from your phone between nearby friends phones. If they are in your contacts, they will be in your “mission control – air drop” section. This is the largest upgrade and change to an iOS system since the first iPhone was introduced.

Some may say that Apple is merely copying all Android has had in its features for years, but from my perspective, Apple is taking ideas and concepts that the human mind is naturally drawn to, and making it better than it ever has been before. The way the system works just makes sense.

Red carpet interviews, limousine pictures, students dressed in their finest attire, and special awards. These are a few of the things that contributed to the evening of success that was the sixth annual Southeastern University Ember Awards. Ryan Shea and Rebecca Vargas, both senior broadcasting majors, were the hosts of the red carpet. They were the guest’s first encounter to make this feel like a real Hollywood awards ceremony. This year the communications department amped up their game by adding several new elements to the Embers. Students were more than impressed.

“They did a really great job with the limo and red carpet,” said senior theater major Danielle Keller.

“This is my third year at the Embers and it has definitely gotten better each year,” said theater major Elena Anderson.

“It just gets better every year,” said theatre major Elizabeth Charlton.

The Ember awards are a time of celebration for the great amount of work that has been done the previous year. As seniors are recognized and highlighted in reflection videos, eager freshmen await their time to be honored. There were an astounding number of first year Ember award attendees who came expecting great things.

           “I am expecting an awesome night with a lot of cool ‘comm’ people and some really awesome awards. I am rooting for all my friends,” said Kelsey Byers.

“This is my first Ember awards show ever, and the best part is I get to break out my tux!” said enthused  award nominee Trevor Glindomrong.

At the head of the show, a film parody of The Hunger Games was shown where tributes are fighting it out to the death to be the hosts of this year’s Ember Awards. The winners Kyle Tye and Nate Flemming were the comedic hosts who blew everyone away with their talent. Other exciting and new features of this year’s awards were a special communications department dance troupe performance, parody songs that were specialized to the Embers by the hosts, another video parody of The Comm Office, and an after party for all communications majors, minors, and their dates.

There were 25 awards in all that were handed out. These awards ranged from all aspects of writing, digital media services, producing, filmmaking, and theater. The nominees were chosen based off of their hard work, determination, and execution of skill throughout the year. Not all nominees and winners were seniors. The communications department made sure to allow a wide range of students for each category.

Every winner could not express how much gratitude they have for their professors, friends, family, and fellow students for choosing them to accept the award. For many, they felt more honored and blessed that their work has been appreciated rather than just receiving a “winner” title.

Monica Singleton, winner of Best Camera Operator said, “It feels nice to be appreciated for something that’s not normally recognized.”

Senior Liz Charlton, winner of Best Supporting Actress said, “To me it matters more that people believe in me and support me rather than that I am the best actor. It makes me confident and excited to move to LA and live the dream.”

          Rebecca Vargas felt overwhelmed upon wining Best Onscreen Talent saying, “You just don’t think you deserve an award of that caliber. It is so much more of a blessing than a win.”

Many people were not expecting to win their award because they felt there were so many other better competitors out there. Some were prepared for a speech, and others were not. But, they all turned out to be meaningful to the student and their peers.

Over all, the awards ceremony was a very professional evening of excitement, beautiful people, and celebration. Congratulations to all the winners.

Infamous Top 10!

This year in #Comm2322, Public Relations Applications, I was given the opportunity to learn many things dealing with the field of Public Relations. This is a list of the top 10 things I learned this semester.

  1. What you learn in PR classes will not always be what you need to know once in the field. You do not learn everything in the classroom.
  2. Social media is a MAJOR part of PR. (I even added the twitter hashtag in this post for my class!)
  3. Knowing the laws of online media is vital to your reputation as a professional blogger.
  4. You should always be ready and know how to handle a PR crisis properly and in a timely manner.
  5. PR has been around for quite some time and it is important to understand past tactics and either drop them or build on them depending on public reaction.
  6. Although there are differences between PR, Journalism, and Advertising, they all work together and are dependent on each other.
  7. To campaign properly, it is important to know your audience thoroughly.
  8. Liability is huge. Making sure all your “ducks are in a row” and everything has been thought through thoroughly is very important.
  9. Staying organized and on top of things is a demand of the PR position.
  10. Network as much as possible. You may not know what you need that person for right now, but you might wish you had made that connection later.

 

Guest Blogger :]

This weeks post was written by my very special guest blogger, Johnnie Kirkland!

You Can Never Be Too Safe

Posted on November 20th, 2011 in Topics of the Week

Keeping track of all of the projects one has to do in PR is one thing. Protecting integrity and public trust is quite another. PR practitioners have many things to keep up with, but maintaining some knowledge of law can save the company a lot of time in courts and a lot of money. Some aspects of laws that PR pros need to me aware of are the rights to personal privacy and the rights to use other company’s material.

The first thing a PR practitioner  must be concerned with when dealing with the public is the rights to personal privacy. Client confidentiality is one of the most important thing there is in a company. The breach of confidentiality could result in loss of clients which leads to loss of revenue and equally as important, loss of reputation. To be on the safe side, a PR practitioner needs to make sure that if a client is to be used in the public eye that waivers are filed to avoid this embarrassing event.

Another aspect that PR pros should be cautious of is the use of other companies’ material being used on their products and advertisements. In college, we like to call this, “plagiarism.” If PR pros use an idea or product that is not theirs, credit must be given to the person(s) that founded it. Practitioners need to get permission from these companies to use their ideas, logos…etc. Stealing these things could result in major lawsuits and cost a corporations their reputation and a lot of money.

In conclusion, PR practitioners need to keep up with a lot of different things from day-to-day, but two things that they can not ignore is the rights to personal privacy and the use of other companies’ material. In this business, you can never be too safe.

Entertainment and PR

Zooey and Tigger

For my presentation for my Public Relations Applications class, I was given the topic of PR and Entertainment from Ch. 16 in our Think Public Relations book. I believe this topic can be broken down into 4 sub-categories for the PR Porfessional: The Entertainment Industry, Campaigns, Promotion of an Entertainment Event, and the Movie Industry. Public Awareness is your main goal as your clients  agent.

The Entertainment Industry

•You may be serving as a publicist (celebrity, sports figure, athletic teams, entertainment venues)
•Travel industry
•Specific site or distinction promotion
•Specific travel business (ex. Cruises)
Campaigns
•“Generate PUBLIC AWARENESS of an individual who is intentionally seeking publicity” is the main goal of a personality campaign done by a PR professional.
•This step-by-step process must be done in order to be successful:
        -Client should answer a detailed personal questionnaire
        -The PR pro should use personal ingenuity to develop the facts as story angles
        -Prepare biography of the client and sent it to media outlets for publication
        -Determine what is to be “sold”: Is the goal to increase awareness of the client or their product?
       -What are the most important audiences to be targeted?
•Place client on multiple media simultaneously to get the most awareness
•Phone Calls and E-mailed pitches to editors and program editors
•Interviews for big name magazines come in handy
•Get the photographs of your client to the print media ASAP

•Have client appear in public places frequently
•Have client receive an award
After the campaign, Compile and analyze the results and determine the effectiveness of each method.
Promoting an Entertainment Event
•THE FOCUS: Selling Tickets
•Use the “Drip-Drip-Drip” Technique
–Steady output of information
–Heaviest barrage of publicity is released shortly before the show opens
–Have star unveil their star on the Walk of Fame just before the star’s new film or show appears
•Be careful– not too much “hype”. If there is too much hype before the movie or show or entertainment event takes place, it can lead to a sense of anticlimax.
The Movie Industry
Targets and Aims:
•You should use Market research, Demographics, and psychographics to define target audience
•12-24 year olds are the age that is most publicized to.
•“Planters” deliver to media offices stories about individual clients and projects. “Bookers”  place clients on talk shows and set up other public appearances.
The Actual Promotion:
•Tickets to radio stations who mention the name several times
•Invite media guests to glamorous parties
•Product placement
•Fast-food promotions such as toys at Burger King or Mc Donalds to lure in children